Friday, September 8, 2017

How to Store Coffee

To freeze or not to freeze? That actually is the question . . . at least the one I get asked most often by friends and relatives when they find themselves with a super-delicious bag of coffee in their kitchen. There are a lot of different thoughts about the best approach to storage for freshly roasted coffee, and some of them might be surprising, though maybe not quite as controversial as the great should-you-refrigerate-tomatoes debate.

When you find yourself with coffee for brewing, you’ll need to take a few things into consideration before deciding where to stash the stuff until you’re ready to use it.

Is it whole bean or ground?

Once it’s roasted, coffee’s shelf life quickly starts to diminish. It doesn’t “go bad,” per se—at least not in an obvious and smelly way like vegetables or bread do—but it does start to fade after a while, losing some of what makes its flavors nuanced and interesting. Fruity and floral characteristics are especially vulnerable, and will vanish quicker than, say, chocolate and nut tones, but overall the longer roasted coffee sits, the duller it will be in the cup.

Whole-bean coffee, however, has a bit of an advantage on this death march than ground coffee: Leaving the bean intact before brewing it sort of allows the coffee’s flavor and aroma compounds to rest inside a protective shell, seeping out slowly over the course of a few weeks. Once you break that bean open, however, it’s kind of like cracking an egg: You just broke it, so you better buy it—and quick, because all of the aromatics are now exposed to air instead of being holed up in their little bean fort, and they’re flitting away into the air in your kitchen without your even knowing it.

How quickly do you go through a bag of coffee?

If you’re a three-pot-a-day coffee drinker, you probably go through a bag of beans pretty quickly, which might influence the way you store it. Generally speaking, experts (read: coffee nerds) suggest buying coffee like you would buy fresh-baked artisanal bread—less at one time, and more often. If you buy your supply from a local coffee-shop, they might be able to sell you smaller than 1-pound quantities, which can help you manage your personal inventory, though it might mean seeing your local baristas more often than you see your best friend.

For anyone who takes longer than three weeks to use up a bag of coffee, it might be worth it to consider sourcing smaller packages—though simply breaking “the freezer rule” might work for you, if you’re willing to be open-minded (and can let your coffee-obsessive friends’ criticisms roll off your back). See below for a few caveats on taking this tack, but consider this post your “permission” to freeze if necessary.

How do you brew?

Yes, it’s a bit extra, but different coffee-redwing methods do require a bit of individual attention when you’re considering how to store and use the beans for them. For instance, espresso is a pressurized extraction that typically requires the coffee beans to rest a few days after roasting in order to taste to their full potential, while pour-over coffee tends to be better way fresher.

Furthermore, the freezer-or-counter argument takes on a new level when we also consider the way the coffee beans and grounds themselves will interact with the material: Freezing, for instance, creates moisture on the coffee itself, which can cause disaster in a grinder (no one wants rusty burrs!), but with some other brewing methods it’s not a big enough deal to fret.

THE BOTTOM LINE

If you buy freshly roasted coffee, brew regularly at home, and don’t have space-saving concerns, store your whole-bean coffee in a cool, dark place in your kitchen, away from anything that gives off heat or odor. (In other words, not next to the onions, and probably not next to the toaster.) An airtight container is great, but if the bag the coffee comes in has a resealable option and a one-way valve that lets gas out of the beans without letting air in to make them stale, that’s just fine, too.

If you buy coffee every once in a while for a special occasion, brew a few times a week or even a month, or simply don’t have the room for all the coffee bags and paraphernalia, you can store your coffee in the freezer under one condition: Grind it immediately beforehand, and portion it out first. Whole beans in the freezer are a no-no because the moisture they will emit as they start to thaw—even within seconds of being taken out for brewing—will ruin your grinder in no time flat. And big batches of ground coffee in the freezer will defrost unevenly as you take out the bag to scoop out what you need for the day.

Taking the extra step of weighing out individual containers of just-ground coffee, however, and stacking them in the back of your freezer, will let you have a decent cup of coffee when you need it, without the pressure of rushing through a bag or compromising flavor. (Don’t bother freezing coffee that’s been ground more than 30 minutes ago, though: That horse is already out of the barn, believe it or not.)



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Friday Food Finds: Pumpkin Habanero Beer, Pasta Chips, Spicy Pork Jerky, and more!

As temperatures begin to drop and bathing suits go into hibernation mode, the season of binge-eating has officially commenced. Frankly, who can resist the urge to overindulge in pumpkin-infused everything (no matter how basic you may seem)? Not us.

To celebrate the arrival of fall and all of its most basic flavors, we stopped by SiriusXM’s Wake Up with Taylor to sample some of the newest products on grocery store shelves. Check out our thoughts below!

Vintage Italia Pasta Chips

Come through, semolina! These salty bites are a delicious alternative to the boring, standard potato chip. They come in a variety of Italian flavors and are shaped like traditional pasta (ravioli, bowtie, etc.). While the association to carb-heavy noodles can be off-putting for those dieting (and why, might we ask? Summer’s over.), they’re definitely worth the calories. Go for it!

Duke’s Hot & Spicy Smoked Shorty Sausages

There are not enough good things we can say about Duke’s line of pork jerky. No nitrites? Check. Only one gram of sugar? Check. Pork raised without hormones? Check. Gluten-free? Check. High in protein? Check. Ridiculously delicious? Check, check, check. It’s our favorite mid-afternoon snack to curb that unusual desire to eat your arm. Pork > human flesh, so we’ve been told. Hot and spicy is our favorite flavor, but be sure to try some of their newest varieties like chorizo and lime.

Organic Pizza Lunchables

Look, you’ve got to appreciate the “healthier” approach to a childhood classic, but you’re not going to convince any adult that Lunchables taste good. The sauce is sweet, the cheese isn’t melted, and the crust is essentially an oversized piece of communion bread. That being said, appreciate the product for what it is: An amazing walk down memory lane. Oh, how we miss the good ‘ol days.

Aquafina Sparkling Water

Despite Taylor’s weird disdain for the Aquafina brand (it reminds her too much of soda), there was no denying that this sparkling water was gooooood. Like next level La Croix good. It’s got the perfect amount of bubble and the mango pineapple flavor was an unexpected islandy treat. This will definitely be taking a spot in our daily aqua rotation.

Voodoo Ranger Atomic Pumpkin Beer

Ditch the PSL. If you’re a fan of pumpkin beer, this will be your go-to drink for autumn. While the habaneros certainly bring the heat, it sips smoothly and sits well on your palate. Frankly, we had nothing negative to say about this special release booze (and we’re also huge fans of the skeleton packaging). Cheers!



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Cuisine d’Auteur: From Dorm to Kitchen, Chef Theo Friedman Cooks to Tell a Story

This article is brought to you by our friends at Stella Artois.

If food tells a story, Chef Theo Friedman has plenty of stories to tell. With a mission to “reintroduce stories, emotions, and personal experiences into the industrial food system,” the young cook has treated dining as a medium that transcends the fundamentals of taste.

All of Friedman’s dishes showcase ingredients in a way that is not only delicious (farm-to-table freshness is mandatory), but intriguing and visually arresting. Yellow tomatoes are not only perfectly golden, but referred to as “dessert” for their sweetness. The preparation of Meyer lemon frozen yogurt is wildly entertaining (thanks to liquid nitrogen), but also scientific in its role to support a delicate basil meringue. Every meticulous detail serves a purpose in not only showcasing an ingredient’s versatility, potential, and overall beauty, but how it also interacts with and complements the plate’s other components.

“You’re always trying to balance things,” says Friedman. “Having a path [is important], but also being able to pull from different flavor combinations, different experiences in the past of different things you’ve eaten.”

Perhaps one of Friedman’s most memorable experiences was a 20-course meal from his senior year at Tufts University. Drawing upon the tricks and techniques he gathered from summer apprenticeships at top New York restaurants, the American Studies major hosted a research-backed, 10-person meal in his own apartment. One highlight was a trumpet mushroom “foie gras” served on wood from his home in the Berkshires. The innovative dish revealed both his commitment to sustainability, as well as the unique sights and smells of his childhood. This clear example of food as a conversation garnered great praise from those who attended, yielding profiles in the Boston Globe and Yahoo! Food, in addition to the launch of his own pop-up restaurant business, Theory Kitchen.

For Friedman, the story of cooking is certainly not over. In fact, at only 25 years old, it has seemingly just begun. If there’s one thing he’s learned since swapping his cap and gown for a chef jacket in 2015, it’s that, perhaps, a meal’s biggest storyteller isn’t necessarily the chef who prepares it, but the ingredients themselves. It’s simply his job to curate.

“Really, at the end of the day, just let the food speak for itself,” he says.

And if you’ve tasted Friedman’s food, full of personality and robust flavors, these are obviously stories worth listening to.

Stay tuned for more chef stories as part of Stella Artois’ Cuisine d’Auteur series that highlights the process of conceptualizing, creating, and elevating food to the level of art. 



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Infusions Coffee Line

These new Eight O’Clock coffees join ALERT and RELAX, released last fall, to round out the Infusions line.

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Packaging That Sells Conference Provides Insights And Solutions

With less than two months until its debut, the 15th annual Packaging That Sells Conference offers a dynamic lineup of branding and packaging experts.



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Q&A with Chef Marcus Samuelsson

Menu inspiration continues to challenge independent restaurant operators across the country. To jumpstart the menu development process, Chef Marcus Samuelsson partnered with US Foods to create a line of products that aims to inspire chefs and restauranteurs nationwide.

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Zola Organic Hydrating Energy Drinks

Zola’s new Organic Hydrating Energy Drinks blend sparkling coconut water with plant-powered ingredients, like potassium to hydrate, and energy from green coffee and green tea extracts.

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Nestlé USA to Acquire Sweet Earth

The acquisition gives Nestlé immediate entry into the plant-based foods segment, which is growing by double digits and expected to become a $5 billion market by 2020. Sweet Earth’s portfolio spans all meal occasions, diversifying Nestlé’s offering beyond its existing category leadership in meals and snacks.

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